User Experience Design

Are Digital Interactions with Your Brand: Exciting or Exhausting?

Craft Digital Interfaces and Experiences that are Human-centric, 3X More Engaging @30% Lesser Cost

Brands need design, and design needs business. A well-designed digital product or service attracts more customers, engages and retains them, and boosts their lifetime value. Great design impacts your business by creating satisfying moments that foster customer loyalty.

When people effortlessly use your digital applications, systems, and platforms, it’s not just convenient—it’s inviting and empowering.

We’re here to transform your digital presence into that delightful user experience. Every click, swipe, and interaction becomes an opportunity to deepen your brand connection. Turning casual users into loyal brand advocates – that’s the Codewave difference!

With our UI UX design, businesses have achieved:

45%

Increase in user engagement

2X

Faster task completion time

25%

Reduction in user errors

30%

Boost in conversion rate

Why you'll love us?

We’re 10x thinkers and change makers, driving extreme-value innovation through human-centric design and emerging tech, defying the traditional. With a track record of serving 300+ businesses globally, collaborating with VC firms, startups, SMEs, and governments, while also developing our own GenAI products – we’re obsessed with building high-impact products, ready for scale.

Crafting Delightful, Memorable Experiences

We’re design thinkers, crafting sticky, engaging products for millions. From the first click to the final conversion, we create experiences that captivate. Ready to transform your vision into delightful user journeys?

Codewave's 9 Step Design Process

features

Why Codewave, for UX-UI Design?

Tired of stagnation?

It doesn’t take much to get unstuck. Codewave isn’t just a software development company – we’re your design thinking partner to drive innovation and growth.

Elevate, Innovate, Create: What we offer?

Ready to elevate your business with outstanding design? With Codewave, you’re tapping into a powerhouse of design expertise that has transformed over 400 businesses worldwide. Let’s build the next success story!

Research-Driven Design Solutions

Design-Driven Solutions

Digital Brand Persona

Is your brand getting lost in a sea of sameness? We craft a digital identity and persona that stands out. From designing unique brand mascots and avatars to creating a distinct voice, we ensure your brand communicates effectively.

Let's build a drool-worthy digital presence that not only captures attention but also wins hearts.

User Experience Design

Our designs are not just functional and usable; they're delightful and engaging. Get ready to wow your users with seamless, intuitive experiences that keep them coming back for more.

We craft experiences that drive high user acquisition, engagement, retention, and referrals—meeting the critical business goals that matter.

Design Led Development

SAAS Implementation

Our cloud-first strategy ensures we design, develop, and deliver scalable SaaS solutions, giving your users access anytime, anywhere.

We specialize in transforming businesses from "manual sales" (Sales Led Growth) to automated sales (Product Led Growth), removing barriers to scaling up and streamlining your growth process.

Why Outsourcing UX-UI Services is Better with Codewave?

Design thinking and Innovation

Want to impress your users while meeting hard business targets? At Codewave, our design thinkers and innovators stay at the forefront of UX and UI trends, creating experiences people love and at the same time driving your business goals.

Cost-savings

Investing in an in-house design team can be expensive. We deliver innovative designs at an affordable price. While an in-house team has long-term merits, we save you significant costs on hiring and training—and we’re ready to go immediately.

3x Faster Designs

Codewave has its own design repository of reusable design systems and components, enabling us to deliver designs 3x faster. Our team works swiftly in close feedback loops with stakeholders and users, producing impactful designs. Launch your product faster and stay ahead of the competition.

Comprehensive Service Offering

From in-depth research to detailed prototypes, we cover every aspect of UX-UI. It’s like having a full design department at your fingertips—requested on demand, convenient and effective.

User-Centric Design Philosophy

Empathy is a core value at Codewave. We believe great design thinking starts with a culture of empathy. We can’t truly understand users without first listening to and empathizing with those around us every day.

Our team consists of empaths and problem-solvers, dedicated to detecting issues and finding solutions. We carefully select design elements to enhance user experience and satisfaction. When users are happy, your business thrives.

Iteration and Support

Design thinking is an ongoing, iterative process. We partner with businesses to continuously find opportunities to innovate and transform. Even after your project is completed, we monitor your design’s success, benchmark it against current trends, and address user feedback.

What to expect

What to expect working with us.

We transform companies!

Codewave is an award-winning company that transforms businesses by generating ideas, building products, and accelerating growth.

Frequently asked questions

.01 /What is UI/UX design, and why is it important for my business?

UI/UX design stands for User Interface/User Experience design. UI is what the user interacts with on-screen, and UX is the experience they get interacting with the UI. It’s crucial for your business because it directly influences how your users interact with your website or app, the engagement rate, the conversions, etcetera. A well-crafted UI/UX design enhances user satisfaction, drives engagement, and ultimately creates a positive impact on your bottom line.

.02 /What sets your UI/UX design services apart from others?

Our design-thinking-led UI/UX design process factors in almost all possible variables that could make or break an app, making the app interface highly personalized for the end users. Besides, we exploit design concepts like multisensorial design, and gamification etcetera to keep your app design stunning & modern (if needed).

.03 /Can you redesign an existing website or app for a better user experience?

Yes, we do provide design revamping services to improve engagement and overall CX. Get in touch with our design consultants. They will analyze your current design, identify pain points, and implement strategic changes to enhance usability, aesthetics, and overall user satisfaction.

.04 /How do you ensure that the UI/UX design aligns with our brand identity?

We believe in a holistic approach. Our design team collaborates closely with your marketing and branding teams to ensure the UI/UX design harmonizes with your brand identity. Colors, typography, and visual elements are all carefully considered to create a consistent and memorable user experience. Besides, we have our foot in branding as well, so rest assured.

.05 /How long does it typically take to complete a UI/UX design project?

“It depends”, the cliche. Anyway, for a rough estimate, UI/UX design exercises may take anywhere from 1 month to 1 year depending on the scope of the work, and the team size you seek.

.06 /How do you measure the success of a UX-UI design project?

We measure success through key performance indicators (KPIs) such as user engagement, task completion rates, conversion rates, and user satisfaction scores. We also analyze quantitative data like reduced bounce rates and increased time on site, alongside qualitative feedback from user testing.

.07 /Can good UX-UI design really impact our bottom line?

Yes. Effective UX-UI design can significantly increase conversion rates, customer retention, and brand loyalty. It reduces customer support costs by making products more intuitive, and can lead to higher customer lifetime value. Companies with top-tier UX have been shown to outperform their competitors in stock market returns.

.08 /What's the difference between UI and UX, and why do we need both?

UI (User Interface) focuses on the visual elements users interact with, like buttons, icons, and layouts. UX (User Experience) encompasses the entire journey of user interaction with a product. UI ensures aesthetic appeal and intuitiveness, while UX ensures overall satisfaction and efficiency. Both are crucial for creating products that are both visually appealing and functionally effective.

.09 /How do you approach designing for different platforms (web, mobile, tablet) simultaneously?

We use a responsive design approach, creating flexible layouts that adapt to different screen sizes. We prioritize content and features based on platform-specific user behaviors, ensuring optimal experiences across devices. We also employ consistent design systems to maintain brand coherence while optimizing for each platform’s unique capabilities.

.10 /What kind of research do you conduct before starting a design project?

Our research includes competitive analysis, user interviews, surveys, persona development, and task analysis. We also conduct contextual inquiries to understand users in their natural environment. Analytics review of existing products, if applicable, provides quantitative insights into user behavior.

.11 /How do you incorporate emerging technologies like AI or VR into your designs?

We integrate AI through features like personalized recommendations, chatbots for customer service, and predictive text inputs. For VR, we focus on creating immersive, intuitive environments with natural interactions. We always prioritize user needs and ensure technology enhances rather than complicates the user experience.

.12 /What are the key metrics you focus on when assessing the success of a UX-UI project?

Key metrics include task success rate, time-on-task, error rate, and user satisfaction scores. We also track engagement metrics like daily/monthly active users, retention rates, and feature adoption rates. For e-commerce, we monitor conversion rates and average order value.

.13 /Can you redesign an existing website or app for a better user experience?

Yes, we specialize in redesigns. We start with a thorough audit of the existing product, analyzing user feedback and performance data. We identify pain points and opportunities for improvement, then apply our design process to create an enhanced user experience while maintaining familiarity for existing users.