Customer Experience Design

Do you know how painful or delightful your customer’s journey is?

Craft delightful journeys for your customers and maximize value at every touchpoint.

Welcome to Codewave’s ‘Customer Experience Design’ services—where we intervene, diagnose and transform moments of pain & frustration, into moments of delight & value. We spot interactions customers have with your brand throughout their lifecycle, that are ‘uninteresting’ and make them memorable.

Here’s an overview of our design-thinking process that helps us empathize with your customers, understand their emotions and create memorable moments.

Why you'll love us?

We’re 10x thinkers and change makers, driving extreme-value innovation through human-centric design and emerging tech, defying the traditional. With a track record of serving 300+ businesses globally, collaborating with VC firms, startups, SMEs, and governments, while also developing our own GenAI products – we’re obsessed with building high-impact products, ready for scale.

features

Why Codewave, for CX design?

What to expect

What to expect working with us.

Frequently asked questions

.01 /What is CX design?

CX design focuses on crafting positive experiences across the entire customer journey, from initial touchpoint to post-purchase.

.02 /Why is CX design important?

Good CX design builds customer loyalty, satisfaction, and drives business growth by keeping customers happy and coming back for more.

.03 /What are the elements of CX design?

It considers user research, journey mapping, touchpoint optimization (e.g., website usability), and feedback analysis to ensure a seamless experience.

.04 /What are the benefits of CX design?

Improved customer satisfaction, increased brand loyalty, reduced churn rate, positive word-of-mouth marketing, and better customer lifetime value.

.05 /How can I measure CX design success?

Metrics like customer satisfaction scores (CSAT), Net Promoter Score (NPS), customer churn rate, and time to resolution can be used.

.06 /Is CX design just about happy customers?

Not entirely. It also considers employee experience (EX), as happy employees lead to happier customer interactions.

.07 /Who is involved in CX design?

It’s a collaborative effort! Ideally, it involves departments like marketing, sales, customer support, and product development.

.08 /Can CX design be applied to B2B companies?

Positive experiences are just as important for business-to-business relationships

.09 /How do I get started with CX design?

Start by mapping the customer journey and identifying areas for improvement. Gather customer feedback through surveys or interviews.