Vision: Eliminate The Fear Of Trading
A FinTech Startup aspired to empower people with the knowledge and skills to navigate the stock market confidently by infusing the thrill of fantasy gaming. They approached Codewave to build a suite of web and mobile apps that would turn the complex world of stock trading into an engaging and immersive experience.
Outcomes and impact
Gamification & Virality
Stockydodo introduced low-risk, high-reward contests with a virtual, live stock market simulation, where Users could buy/sell stocks with dummy money, and learn from their victories and mistakes, just like in fantasy gaming. Users could also invite people and host a contest, on their own.
Stock Market Simulation
The technology was architected and built, to simulate a live stockmarket environment (Also known as Paper Trading) involving real-time data fluctuations and notifications.
Learning From PROs
Stockydodo also enabled playful learning, with structured content managed through a custom LMS system.
Community
Stockydodo also had a dynamic social/community feature, like Facebook, empowering users to create their own groups and host contests.
Strategy - Design - Product - Technology - Innovation -