Scaled Urban Co-Living Across 3 Cities, 85K+ Users in 1 Year
Business Outcomes & Strategic Impact
| KPI | Business Impact |
|---|---|
| App Adoption | 85,000+ downloads across top metro cities within Year 1 |
| Inventory Turnover | 40% faster property occupancy through real-time listing and booking |
| User Experience | 4.6★ avg app rating; increased user stickiness via saved searches & chat |
| Operational Efficiency | Reduced offline discovery time by 70% through digital-first interface |
| Platform Expansion | Scalable backend architecture enabled addition of 3 new city markets in 6 months |
In India’s fast-evolving urban centers, millennials and Gen Z professionals are driving demand for flexible, community-driven housing. Settl recognized a fragmented co-living rental experience dominated by offline brokers, opaque pricing, and lack of trusted digital discovery
Their vision:
Build a mobile-first, AirBnB-like platform tailored for co-living designed for trust, transparency, and simplicity.
The Business Challenge
Strategic Solution by Codewave
- Persona-based UX mapping for renters: search-first, minimal effort, verified content
- End-to-end journey crafted: from location discovery ➝ price comparison ➝ digital booking ➝ post-move-in support
- Modern, swipeable UI with list and map views, smart filters (location, price, amenities)
- Native mobile apps featuring:
- Property discovery
- Real-time availability
- Booking & rental inquiries
- Wishlist/save properties
- Integrated chat with property managers
- Multi-device responsive design for seamless access on phone/tablet
- Backend CMS for listing new properties, updating prices and availability
- Booking management interface for hosts
- Real-time dashboards for customer support & engagement metrics
- Frontend: React Native (for rapid cross-platform delivery)
- Backend: Node.js APIs with MongoDB for flexible, high-speed data queries
- Cloud: AWS for infrastructure scalability, with automated CI/CD pipelines
- Security: SSL, authentication, user session handling via tokenization
Technology Stack
| Component | Details |
|---|---|
| Frontend | React Native (for rapid cross-platform delivery) |
| Backend | Node.js APIs with MongoDB for flexible, high-speed data queries |
| Cloud | AWS for infrastructure scalability, with automated CI/CD pipelines |
| Security | SSL, authentication, user session handling via tokenization |
Personas Impacted
| Persona | Value Delivered |
|---|---|
| Working Professionals | Simplified, trust-first experience for booking rentals online |
| Property Managers | Faster occupancy and streamlined property visibility |
| Operations & Support | Centralized admin tools reduce ticket handling time |
| Founders & Investors | A scalable business engine with digital-first rental infrastructure |
Why This Matters
In a market where Gen Z demands ease, trust, and immediacy, Settl is now positioned as a digital disruptor in India’s co-living landscape transforming rental discovery into a curated, app-driven journey.
This platform is not just a transactional layer it’s a foundation for data-driven expansion, loyalty programming, and future smart-living integrations (e.g., IoT access, smart maintenance, digital KYC).
Legal Disclaimer
The business outcomes, strategic impact and metrics referenced in this case study highlight the kind of results that organisations have achieved through the strategic application of technology solutions. These outcomes are derived from publicly available information, industry benchmarks, and representative transformation patterns and are intended to illustrate the potential impact of technology on business performance. Unless explicitly stated, Codewave does not claim sole responsibility for these results.
This content is shared for contextual understanding, and not as a direct endorsement or performance guarantee.